As the international
platform for young people to discover and develop their potential, AIESEC enables organizations to
interact physically and virtually with high-potential university students and
graduates from all over the world through three different tools:
Key Facts:
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More than
30.000 registered users in www.aiesec.net in 89 countries.
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3.000 students and recent
graduates experience AIESEC exchange programs annually
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More than 400.000 alumni, over 50 generations, 50% male, 50% female; 4,000
registered in online platform
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Hundreds of conferences,
projects, events around the globe annually that support virtual platforms
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Online interfaces connect
globally with 40,000 young people all year long and can be reconnected after a period of
time
Key Benefits:
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Be in the Top of mind brands
among current & future leaders.
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Piloting online new
brand/products/image within AIESEC Network.
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Reach a very particular and
selected audience from across the world.
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Reach third-party diverse
audience reading e-mails from aiesec.net accounts (universities, partners, corporate prospects,
students, alumni, etc.)
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Cost effectiveness in
comparative platforms with targeted audiences.
Case Study
European Foundation for Management Development
EFMD have joined in a partnership to launch the Global Marketing Game, which is a
computer simulation of a real life business environment in the area of simple consumer goods. The
program stands out because of the quality of the simulation and innovation of the game. Although
marketing in nature, the game required the players to take decisions in all management areas of a
company, from production and logistics, through research, investment and finance to advertising,
promotion and distribution.
One of the Winner Teams was from AIESEC people, thanks to the online partnership EFMD and
AIESEC signed in 2002.
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© AIESEC International 2009
